The two golden rules of attracting network marketing leads to your business are that your leads must be exclusive and more importantly, they must be responsive.
One without the other could work but when both are used in unison it’s amazing how much more pleasurable working an MLM business can be.
If you are currently buying leads from a third party and have been doing so without any success at all, it might be time to re-think your prospecting strategy and get “down and dirty” and generate your own leads.
Do you have any idea if these leads are really exclusive? Does relying on being handed a bunch of names restrict how you market your business?
Exclusive and responsive leads are the name of the game and without them you’re not going to climb the ranks within your company.
Exclusivity means you need to be generating your own prospects. How? Here’s a short list:
- Promoting your offer to network marketers.
- Promoting your offer to those interested in home business.
- Qualifying your prospects before they waste your time when you contact them by way of giving something of value such as a free report.
- Utilizing both online and off line avenues.
If you marketed to the right areas then you’ll know they will be responsive to your offer in some sort of form.
If you pre-qualified them with a report or something similar before you got their name and number means they want to know more and you can be 99.9% sure they will be responsive.
If you utilized both on and off line marketing avenues means you’re not just relying on one area to canvass your network marketing leads which is powerful.
You are in control of your business and no longer relying on other factors to supply you with the lifeblood of your business…exclusive and responsive network marketing leads.